I recent had the pleasure to be featured in ZINK Canada’s Spring 2010 issue. I will also be in the Summer issue as well, to be released sometime in May.
Check my main site for full editorial www.anthonyturano.com
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I’m often approached by amateur photographers at the beginning of their career for advice. Both business advice and technical advice. Through the years I noticed most of the make the same mistake that I did when I started, and that is to work under a company name. They all seem to have the cheesy photo-related names, Snappy, flash-something-or-other, or the word photo misspelled 100 different ways. The truth is, use a business name if you are in fact a business, and what I mean by that is a big photo studio, such as Magenta, a local Portrait studio here in Montreal specializing in mostly baby and children photos. If his is the kind of work you do, then by all means…but if you plan on being a commercial or fashion photographer this will only hinder you from success. Why? … Honestly?… I have no idea. I realized this by doing research online. I went through 2 company names and 7 different logos in 6 years and was always getting calls for contracts I did not want or specialize in, ie; wedding photography, babies, pets, etc…
In my research I studied the websites of all the major photographers in the world and very quickly noticed one key thing, they all use there names! Maybe it has something to do with the industry I’m in, fashion photography is probably the closest photography industry related to Hollywood, i know that name dropping is always around in the fashion world, so maybe that’s why…I don’t know I just noticed much more success and recognition when I made the change.
So one of my first key pieces of advice to amateurs always seems to be “Use Your Name!”. Amateurs think people will take them more seriously is they come across as a business. These are also the same people that splash their poorly designed logo all over their images. These two things are both signs of insecurity and give-a-ways that you are not professional. So use your name, and keep it simple. Hope this helps.
See below for the time line of my logo’s and names, top image shows my business card (back and front) showing my current logo.
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So I AM WOMAN is a project I’m starting. The projects basis is a series of black and white photos featuring 3 elements; fashion, attitude and shock. These photos will feature models in the latest top fashions. These photos will either be in the form of a book or gallery showcase. Part of the proceeds will be donated to the fight against breast cancer. The feeling I want in my photos is the power women have. Women should be proud of their bodies. I think mixing this with fashion, something all women love, creates a powerful message as well as a stunning image of women and their power.
I am still in the process of dealing with large corporate sponsors from the fashion world. This project will be in yoru face and edgy, it will get peoples attention and get the message across. I’m still the process of building my team of makeup artists, stylist and of course models*. Anyone with interest in the project should contact me at info@anthonyturano.com.
I want to thank everyone that has shown interest in the project so soon and look forward to dealing with many more of you.
*Please note: Models are required to be topless as it is the team of the project, if you are not comfortable with this please refrain from responding, thank you.
Je suis en ce moment en processus de recherche pour des commanditaires dans le milieu de la mode. Ce projet sera à votre image et doit être évocateur puisqu’il doit obtenir l’attention des gens pour faire passer le message. Je suis également à la recherche de participant concernant l’équipe : styliste, maquilleur, coiffeur, etc. Et bien sûr, les mannequins*.
Quiconque intéressé par le projet peut me contacter via cette adresse courriel : info@anthonyturano.com
Je voudrais remercier tout le monde qui montre un intérêt particulier au projet – qui sera bientôt en marche – et j’ai très hâte de travailler avec vous tous!
*Note importante : Les mannequins doivent être à l’aise avec la nudité (topless) puisqu’il s’agit du thème principal du projet. Si vous n’êtes pas confortable avec ce critère, s’il vous plaît, ne pas poser votre candidature. Merci!
Update: More photos / Plus de photos
So I purchase the Kacey Location Bag a while back, and to be honest I wish it would have come around sooner. I shoot for major international magazines but still remain a fan of my Alien Bee products. I’m not one who upgrades to Profoto for the name. My only disappointment with Alien Bee is they don’t always make cases and bags for all their products. I’m a bit of a stickler when comes to my gear and keeping it in good condition, but if any of you own the Beauty Dish from Alien Bee you know that it dents quite easily. With all my location shoots the dish was starting to look less the beautiful, and that when i found the Kacey Location Bag.
“The Kacey Location Bag™ is the perfectly designed bag to carry your dish and accessories on location. It is constructed out of a heavy duty ballistic nylon exterior. Handles are stitched all the way down the bag and not just attached to the side. It features #10 zippers, re-enforced bottom, extra interior pockets for bracket and diffusers and separate compartment for our grid. This case is heavily padded on outside layers as well as between each compartment. It will fit all the major brand of 22? Beauty Dishes.”
The decryption on the site says it all and I can back that up ten fold, his is an amazing bag and i just wish all my location bags where this sturdy and affordable.
Share on FacebookSo I stumbled upon a website called ExploreModeling.com and they have these great videos hosted by 15 year model Cristina DeHart showing and explaining what it takes to be a model as well as tips and tricks. I’m not one to recommend website often on my blog, but the videos Cristina does on ExploreModeling.com are great. I honestly recommend any model, experienced or not to watch these, I wish I had Cristina with me all the time as I find myself explaining all these things on a daily basis. Good job Cristina and good job ExploreModleing.com!
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A behind the scenes look the Paintball Office photo shoot I found on YouTube. I’ve shot shoots way before. And by that I mean by shooting certain people and elements sepratly and then photoshopping them together. Only issue is I never video taped it. So here is the next best thing, this video is great!
Photographer: W. Brandon Voges Models: Matt Siemer (shooter and victim), Jen Loemker Music: James McKenzie
See above for final image.
©2009 http://www.brutonstroube.com
Janis Lanka and Isa Goksu have released Strobox, a free iPhone app. You can create lighting diagrams directly on your iPhone.
I use this app to save complicated lighting that I may like, if ever I want to re-create it. I can also quickly set up a light diagram and had it over to my assistant for setup. It’s great! here is a direct link to app in the iTunes Store, here.
I give it 5 stars! Another feature, if the creators are reading this, would be great to attach a photo to a diagram to show the result of the lighting setup.
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So as most people know I have been a Mac user for the past 10 years or so, maybe longer. Why? Well I grew up with windows like most in my generation. Windows Me was the last version I used. I was actually quite the Windows guru in my day. Repairing my moms computer, my sisters computer, friends, co-workers…see a pattern? Well I realized that i spent 70% of my time on my computer …repairing it. 10 years or so ago I had to use a Mac at my job, and well lets just say…love at first site.
So why am I randomly talking about why I use a Mac? Well I read an article today about how the FBI uses Macs because they are secure and powerful. To be honest I was surprised. I would think the US Government would want to save cash and use Dells, LOL or at least have it’s own IT team to build custom machines. But nope, they use off the shelf macs. There firewall is another story.
“Dave (the agent) had some surprises up his sleeve as well. You’ll remember that I said he was using a ThinkPad (running Windows!). I asked him about that, and he told us that many of the computer security folks back at FBI HQ use Macs running OS X, since those machines can do just about anything: run software for Mac, Unix, or Windows, using either a GUI or the command line. And they’re secure out of the box.
Dave also had a great quotation for us: “If you’re a bad guy and you want to frustrate law enforcement, use a Mac.” Basically, police and government agencies know what to do with seized Windows machines. They can recover whatever information they want, with tools that they’ve used countless times. The same holds true, but to a lesser degree, for Unix-based machines. But Macs evidently stymie most law enforcement personnel. They just don’t know how to recover data on them. So what do they do? By and large, law enforcement personnel in America end up sending impounded Macs needing data recovery to the acknowledged North American Mac experts: the Royal Canadian Mounted Police. Evidently the Mounties have built up a knowledge and technique for Mac forensics that is second to none.”
So this information made me curious, who else uses Macs? My search turned up pretty much every celebrity you can think of, but I wanted more, higher up, who really uses a Mac? Here is a small list:
FBI
President Barack Obama
The Pope
Mark Zuckerberg (creator of facebook)
The list goes on, you should do your own search, you will be surprised!
Share on FacebookSo I have been friends with fellow fashion photographer Brian Ypperciel for quiet some time now. A few months ago I got to speaking with him and mentioned the idea of doing a shoot together. While brain storming we both decided that we did not want this to be a regular shoot with two photographers, one shooting one shot, and one shooting another, but yet each image in the final editorial would hold our works.
Now the final result and how we did it is a bit of a secret…what I can tell you is that , for me anyways, it started out as a bit of a bizarre experience. Neither Brian or I have ever shot with another photographer. The model both Brian and I fell in love with on past shoots was Alisa from Giovanni, so that was an easy choice!
As we both have different retouching techniques, we’ve enlisted the help of Sublim, a retouching company our of Quebec City, that just does fantastic work. In the end it was lots of fun and the results will be intense! Stay tuned to the blog for a release date on the photos and which magazine they will be in.
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